what will you need?
internet and email
With a website comes lots of e-mails. You need to be prepared to correspond regularly with me during the website design and construction, and eventually with future customers from your completed website. Be prepared, and set aside routine time to deal with your new on-line business.
logo, tagline, and color scheme
If you have existing brands, logos or a color scheme, be prepared to e-mail them or mail them hard copy. If you are starting from scratch, you may want to come up with a color scheme, logo idea or slogan possibility for your web designer to work from. Stay simple, classy, and consistent. I'll work from your ideas to develop a layout and website design that you'll love.
editorial and documentation
Be prepared with a short bio of yourself, horses, business, or ranch. Prepare a mission statement about your horse business or equine-related services. Gather horses' pedigrees, show and produce records, references, and present any other accomplishments or records accurately. Be prepared to keep data current and correct to lend credibility to your website and business. Nothing turns customers away like poor photos and out-dated details.
the value of fantastic photographs
Nothing will make or break your equine-related website more easily than photographs.
Be prepared to get and only use GREAT photos. A quality photo should have good lighting, a clean background, and show the subject to its utmost advantage. Don't be dismayed if a website designer suggests not using a photo you provide or asks you to try for better ones. Any inconvenience or expense will pay off in the end. Trust me. My job is to make you and your horses look superior.
see more in-depth information on equine website design
Be prepared to get and only use GREAT photos. A quality photo should have good lighting, a clean background, and show the subject to its utmost advantage. Don't be dismayed if a website designer suggests not using a photo you provide or asks you to try for better ones. Any inconvenience or expense will pay off in the end. Trust me. My job is to make you and your horses look superior.
see more in-depth information on equine website design
poor photos
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great photos
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