What will you need to begin?

By using the checklist below as a guideline, you can prepare to help your website designer and make the website design process painless and productive.

• Internet & Email Access

With a website comes lots of e-mails.  You need to be prepared to correspond regularly with us during the website design and construction, and eventually with future customers from your completed website.  Be prepared, and set aside routine time to deal with your new on-line business.

• Logos, Brands, Letterheads, Color Schemes

If you have existing brands, logos or a color scheme, be prepared to e-mail them or mail them hard copy.  If you are starting from scratch, you may want to come up with a color scheme, logo idea or slogan possibility for your web designer to work from.  Stay simple, classy, and consistent.   We'll work from your ideas to develop a layout and website design that you'll love.

• Editorial & Documentation

Be prepared with a short bio of yourself, horses, business, or ranch.  Prepare a mission statement about your horse business or equine-related services.  Have horses' pedigrees, show and produce records, references, and present any other  accomplishments or records accurately.  Be prepared to keep data current and correct to lend credibility to your website and business.  Nothing turns customers away like poor photos and out-dated details.

• The Value of Fantastic Photographs

Nothing will make or break your equine-related website more easily than photographs.  Be prepared to get and only use GOOD photos.  A quality photo should have good lighting, a clean background, and show the subject to its utmost advantage.  Don't be dismayed if your website designer suggests not using a photo you provide or asks you to try for better ones.  Any inconvenience will pay off in the end.  Trust us.  Our job is to make you and your horses look superior.